Lora P. Hutson

Associate Professor of Mass Communication Editor/Writer, Office of Communication Services

Lora P. Hutson
School of Business and Professional Studies
Muirhead 130
(248) 218-2168


  • M.A. in Journalism, Abilene Christian University
  • B.S. in Mass Communication/Public Relations, Oklahoma Christian University

Courses Taught

  • Media Ethics
  • Media Law
  • Introduction to Public Relations
  • Public Relations Writing and Visual Design
  • Public Relations Campaigns
  • Media Internship
  • Media and Society
  • Media Writing
  • Print Journalism
  • Introduction to Mass Communication
  • New Media Strategies
  • Feature and Editorial Writing
  • Media Theory
  • Communication Basics
  • Grammar for Journalists
  • Composition A

Honors and Affiliations

  • Member, Public Relations Society of America
  • Member, Association for Education in Journalism and Mass Communication
  • RC Faculty Member of the Year, 2010
  • “People’s Choice Platinum Honors,” Lifetouch Directory Award, Rochester Church of Christ, 2004
  • Silver Anvil Award, Public Relations Society of America, Macomb Community College, “Funding Education in an Anti-Tax Environment PR Campaign,” 1993
  • First Place Advertising Award, Admissions Marketing Report, “Total PR Campaign: Higher Education Week Campaign,” Macomb Community College, 1993

Professional and Academic Experience

  • Director of Communication Services, Rochester College
  • Adviser, The Shield, student publications of Rochester College
  • Owner of The Write Image, a writing and public relations consulting firm
  • Communications Director, Rochester Church of Christ
  • Director of Public Relations, SMZ Advertising
  • Communication Specialist, Macomb Community College
  • Assistant Professor of Mass Communication, Oklahoma Christian University
  • Editor of Pepperdine Voice and Adjunct Instructor, Pepperdine University
  • Senior Editor, PayPhone Magazine
  • Writer/Editor, Christian Chronicle


Lora is married to another RC professor, Dave Hutson, who teaches sports management. Lora has one daughter, Taylor, and two step-children, Davis and Kate — all teenagers! Another important family member is their dog, Wallace, an energetic and loving Westie. Lora enjoys continually learning about the world around her, and with all the changes in the media field, that’s an important quality! Lora enjoys being outdoors, hiking, playing tennis, gardening, reading and photography.

Publications / Presentations / Performances

  • “Media Wellness: Become a Smart Media User So That YOU Can USE the Media Instead of Letting it Use You,” Rochester College Wellness Seminar, October 2012.
  • “Media Literacy” and “First Amendment,” POP: Junior Scholars Week, July 2012.
  • “An Examination of Press Freedom: United States. The World. Turkey,” RC Faculty Symposium, 2012
  • “PR Writing and Design for Nonprofits,” Rochester Church of Christ, 2010
  • “An Analysis of the Portrayed Images and Perceived Images of Seven Church of Christ Universities’ Recruitment Publications,” Journalism Abstracts, Volume 29, 1991